Evaluation of Innovation Orientation Strategy and Performance in of Paint Manufacturing Firms in Nigeria.

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dc.contributor.authorNwaogu Humphrey Oguchinalu
dc.contributor.authorOjelade Mathew Ojeleke
dc.contributor.authorIghodalo David Ehizojie
dc.contributor.authorInegbedion Daniel Osemdiamen
dc.contributor.authorAkande Olusola O.
dc.date.accessioned2025-07-04T11:14:35Z
dc.date.available2025-07-04T11:14:35Z
dc.date.issued2019
dc.description.abstractManagers of entrepreneurial firms engage in so many different entrepreneurial activities However. Entrepreneurs do not give adequate attention and commitment on issues of Innovation, such as new product development, technological, channel innovation and market oppourtunities which prompt entrepreneurship innovativeness. This study evaluated the effect of innovation orientation strategy on performance of paint manufacturing firms in Lagos state with special reference to quoted paint manufacturing firms in Lagos state, Nigeria.
dc.identifier.citationNwaogu, H. O. et al. (2019). Evaluation of Innovation Orientation Strategy and Performance in of Paint Manufacturing Firms in Nigeria. International Organization of Scientific Research Journul oj Business and Management. 21(11); 54-60.
dc.identifier.issn2278-487X
dc.identifier.urihttps://repository.crawforduniversity.edu.ng/handle/123456789/360
dc.language.isoen
dc.publisherInternational Organization of Scientific Research Journal of Business and Management
dc.relation.ispartofseries21; 11
dc.titleEvaluation of Innovation Orientation Strategy and Performance in of Paint Manufacturing Firms in Nigeria.
dc.typeArticle
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